Content writing informs, educates, entertains, or instructs readers. Great content is focused, SEO-optimized, UX-tested, and contributes to your long-term strategy. It sets up your sales enablement and requires a plan. 



The task of planning, creating, reviewing, delivering, and measuring the impact of your website can seem daunting to some, but to others—it makes them feel like a knight on a noble quest.


Scratch Writing Press, an imprint of Scratch Writing, is an indie publisher of books in the thriller genre primarily, but would also consider Fantasy, Science Fiction, and Suspense.


Who We AreScratch Writing, Inc.

Champions of your digital realm!

Scratch Business Services

We make websites, run websites, and write content for websites.  

Scratch Writing Press

We publish books. 

Explore Our Main Services

This is what we love to do...

Content Writing

Content writing and content strategy are at the heart of what we love to do.

Website Development

We build websites with Joomla!, a popular open-source CMS (content management system) powering millions of websites. 

Book Publishing

We publish books and can help you publish your book. 

Web Magazines

We produce and maintain several web magazines that are designed to inform, delight, and entertain.

Our Blog Latest News

We like to stay busy. This is what we have been up to lately.

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How to Build an Author Platform as an Independent Author

In today's publishing landscape, independent authors have more control over their careers than ever before. They can self-publish their books,...
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How to "Go Wide" as an Independent Author

Going wide as an independent author means publishing your book on multiple platforms, rather than just one. This can help you reach a wider audience and...
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Joining the Alliance of Independent Authors – An Exciting Step Forward for This Fiction Writer!

I am thrilled to announce that I have joined, the Alliance of Independent Authors (ALLi) at the Author Membership level and am excited to tell you...

Our Works Featured Projects

What follows are a few of the many projects completed through Scratch Writing or through the direct client work experiences of Matthew J. De Reno.

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SAE International | Web Portal Development

At SAE International, Matt’s job was to manage the development, acquisition, curation, and delivery of content for the SAE MOBILUS web portal, a web...
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The Midas Protocol | Book

Matt published the Midas Protocol: Midas Files Book One through Scratch Writing Press, an imprint of Scratch Writing, Inc in 2020. 
Project Cover Pittsburgh Dataworks

Flex Engage | Technical Writing

Flex Engage delivers custom-made transactional messages including digital receipts that reduce churn for brand-driven retailers. Amanda developed...

Ready for your next project?

Why Choose Scratch Writing

Three powerful reasons why you should choose Scratch Writing, Inc. 



Scratch Writing draws upon decades of experience gained from a wide variety of content writing and website development projects.


The key to effective content is information architecture. We have the knowledge to structure content and optimize it for SEO and UX.


More than keywords, we pride ourselves on how creative we can be in a technical digital medium. Let us put our creativity to work for you.

Technology Midas Protocol: Midas Files Book One

When Unalco researcher Dr. Lawrence Bingham and his wife are murdered in 1983, his Gold Box, a quantum mechanical device that stands to change humanity's place in the Universe, disappears. Hank Raglan, a young materials engineer at Unalco, does not realize this event will forever change his life as he will be called upon to return a more powerful Gold Box to the Watcher, a mysterious otherworldly entity that guided Dr. Bingham in his research.

Our ClientsTestimonials

Matt De Reno has worked with many professionals and experts over the years in various roles. Here are what some of those folks had to say about working with Matt over the years.
Jill Leonard
Jill Leonard
Development Editor O'Reilly Media
"There are a few rare times when you work with someone who "just gets it," who has the right expertise for the job, and who is able to autonomously handle all the little blockers that pop up and progress a project toward its stated objectives. They do so easily, and with professionalism. They have a great attitude, and are reliable -- moreover, their work achieves results. Matt DeReno is such a person. "
Kevin Morow
Kevin Morow
Digital Growth & Transformation Leader IBM
"I first hired Matt to design my business website and have since hired him to design and manage sites for clients and organizations I am involved with. I will continue to hire Matt for all my web design needs because he is incredibly creative, talented, and reliable. He designs professional sites for a fraction of the cost of many professional competitors and he continues to make me look good every time I recommend his services."
Sam Minardi
Sam Minardi
Principal Minardi Public Affairs, LLC
Stephanie Wing
Stephanie Wing
Senior Product Management Leader IBM
MBO Partners
Pittsburgh Dataworks
113 Industries
Karamba Security